blame everything on the Mafia
Luis Gantus public last year a very interesting post on "the mafia of the distribution" where a brief historical review and an explanation on the distribution of newspapers, magazines and other printed products comcis ... The article is extremely interesting, and I recommend you read ...
Between what most caught my attention was the dimensions of which only offer in the City, there are approximately 12'500 newsstands, and ideal for I started to publish a minimum of 15000 tirage magazines (which according Gantus, invercion are a "very high", although unfortunately not delve into monetary Sifra)
This me think about it, if 15 000 copies represents a "minimum tirage" and "invercion very high," we are talking about the "ideal" to start a publication is ... have a number of newsstands and by self-service store (Walmart, oxxo ... etc etc etc) ... thus, it makes me fucking LITTLE.
Why addition, we are talking only about the City, is, that no dream of a "national publication" and that we need more invercion ...
The article also dimensions that the first six months NO PROFIT ...., well, this is normal in ANY business, always takes time to recover ONLY the original invercion (yes, dream that today you put your taco to pay the light tomorrow what you won is a stupidity: P ).... what makes me think ....
many people have lost money in the "national comics industry?? many people, has invested, and lost out? (I guess that many of the independent comics publisher or auspisiados for any Mexican with money out of people of good faith that the publication wants to see out ... unless the domestic industry is an industry of children riquillos daddy sons propos to fund their runs, but do not think so.)
Now more than ever, I think the "domestic industry" has too many artists and very few people negosios, so that we can only explain a LE Fasina industry number one, but rarely come see the SIX (so they lose money )....
Considering this, someone will disperse them through example to publish a comic book without even having finished (at least) the next six?? because that is what is done (eg fallen angel) is now running the numbers and still not begin with the following ...
I'm afraid the problem is not the "mafias distribution" but rather, a pessimist, format sales, a dire planning and believe that with "lots of desire, heart and not echandonos pa after" going to get sell your product.
So my advice for those who want to see some day published his comic ... First finish the first arc.
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